MAKING IT EASY
Services
- Brand Strategy
- Brand Identity
- Messaging & Communications
- UX / UI
- Design
- Development
The Company
ITSM Corp is a global leader in IT service management, offering innovative solutions designed to help businesses optimize their IT infrastructure. With a presence in over 70 countries and five major offices around the world, including locations in Australia, India, New Zealand, Singapore, and the Philippines, ITSM Corp provides a broad range of services such as infrastructure implementation, workplace support, and global professional services. Their commitment to delivering customized, high-quality services ensures that clients can focus on their core business operations with peace of mind, knowing that their IT needs are in expert hands.
Our approach
ITSM Corp Australia reached out to us to revamp their visual identity and strengthen their connection with clients. Like many in the tech industry, technology service providers often use jargon and complex phrases that can be difficult for individuals to grasp. Additionally, the industry tends to rely on outdated, robotic visuals that no longer resonate with modern audiences. Our goal was to create a more approachable and human-centered identity that better reflects the innovative spirit of ITSM Corp.
Improve communication materials
Connect better
Highlight humans
Humanize an Information Technology Company to connect better. Simple & Easy.
Considering the current challenges and goals, we developed a brand identity that sets us apart from traditional IT companies. Our visual identity avoids the typical robot imagery, and our brand copy steers clear of technical jargon.
Since IT can seem complicated and tedious to some, we aim to position ourselves as not just IT experts but as partners who fully understand the complexities and provide clear, effective solutions to help our clients reach their goals.
We make IT human. We make IT possible. We make IT easy.
